I don't get texting. It's about the least efficient method of communication. Why would I want to be bothered continually responding to short queries; please speak into the phone and have a conversation, then get off and leave me alone.
It clearly was not theft of service, since no service was provided. I'm siding with the customers here. They should retaliate with publicity and a day of carrying a "Lousy Service" sign outside the place. I hope they win in court.
I abstain from transferring semen, but there are other methods that work, also.